Frontier Mail Data Services

The Mail Experts

Data is important to your business

Data Services

Data Sourcing – We can source both B2B and consumer data lists for you

We can provide country specific data across the UK and Europe and Scandinavia. The European market for mailing lists is fragmented and highly specialised. We have good relationships where it counts and when a new list is produced and ready we have access to it first.

Data Management

According to industry sources, business data decays at a rate of up to 33 per cent per annum. This means that up to 30% of your own mailing costs could be wasted.

More than six per cent of the UK population move house every year, having a significant impact on the quality of information held on customer and prospect databases.

Incorrectly addressed and poorly targeted mailings undermine the professional image of your organisation, wasting resource and capital that could be better invested to drive further revenue and profit growth.

Frontier Mail undertake projects to:

Implement data capture processes to maximise accuracy of data entry in order to reduce wastage going forward

Conduct an audit of your data to assess its quality

Clean your data and purge your database of bad quality data

Evaluate remaining data and devise plans to work it more effectively

Strategic data use – geo mapping profiling, segmentation, penetration analysis, test marketing and more

Market analysis

Frontier Mail can be called upon for strategic advice and change management projects, to:

Conduct test marketing to establish the strength of geographic markets for your product
Identify the customers that are making you money – some of them may not be!
Understand who your best customers are and add correctly targeted prospects who have a high potential to buy your products
Conduct campaign analysis and evaluation